Essays on Day Spa Marketing Plan

day health spa marketing plan Industry Overview: in that respect are an estimated 12,100 spas throughout the United States. In the U.S. the largest spa category, account for seven of every ten spas, is day spa. Resort and hotel spas are the second largest, with club spas, medical spas, mineral spring spas and ending spas respectively trailing. Geographically speaking, the distribution of spas in the U.S. generally parallels that of the state distributions with the largest region being the North East. According to the I health spa (The International SPA Association) in 2003 there were approximately 136 million spa visits do in the U.S.

Sixty percent (60%) of these visits were to day spas while 27% were to resort and hotel spas and the remaining 13% were spread across the quartette other types of spas. The U.S. spa industry generated an estimated $11.2 billion in revenues in that same year. Fifty two percent (52%) of a spa¡¦s revenue is gained from its treatment rooms. Despite being the la...If you command to get a full essay, order it on our website: Ordercustompaper.com

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