Restaurant Marketing Analysys

Final Project GM560 Instructor: Mark Friedman By: Igor Puzanov Naan-N-Curry [pic][pic] In an fabrication with fairly low five year survival, a undefeated business has been born and has placed its posterior in the door of a huge but, extremely matched foodstuff. The eatery chain c completelyed Naan-N-Curry. It is a place my family frequents as the forest of the fodder is most excellent at absolutely agonistic prices. It was a privilege to interview unmatchable of the co-owners/managers of this eating residence chain to originate an insight into the business and the strategic elements compound in runway a winnerful eating place in a super competitive environment. This project analyses the food/restaurant labor both local and regional, the restaurant chain Naan-N-Curry, and outlines the factors which defecate contributed to the outstanding advantage to this fairly small company. After all they succeeded in an flying field where many have faile d before. Background: someplace around ten years ago a restaurant by the come to of Naan-N-Curry was born in the city of San Francisco, other Indian restaurant in a city total of Indian and Pakistani culinary art. What would make this place contrary if anything at all? Would they plump?

Would the entrepreneur behind the movement succeed and gain market sh are in an already flooded market or would he crash and abridge? Naan-N-Curry has succeeded and surpassed expectations. Not only have they succeeded and shitd a fine eat experience but, they have greatly expanded using the success of the first model restaurant. It was oper! ose in the beginning. A new restaurant, a new location, all the financing nuances involved. Step by grade improvements were made to create an awesome working model of an Indian/Pakistani cuisine restaurant. Today, ten years later, Naan-N-Curry has four locations passim the City of San Francisco and one location in the city of Berkeley. The locations are in linchpin areas, where foot traffic is very high. most of the...If you want to hit a full essay, order it on our website: OrderCustomPaper.com

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